New Logo of the CBCK
The Catholic Bishops’ Conference of Korea (CBCK) introduced a new logo revealing its renewed Corporate Identity (CI). After almost one-year of preparation the new logo were presented at the 2011 Autumn General Assembly of the CBCK and obtained the approval of the bishops.
The round blue logo in the shape of the Sacred Host symbolizes Jesus who comes to us in the Eucharist as the true light shining on all humanity. The crucifix in the middle of the logo represents God and the ecclesiastical community, and the twelve V-shape patterns arranged into four corners of the crucifix are meant to be the twelve disciples and their successors, i.e. bishops.
The wordmark in red represents bishops who proclaim the faith and teach truth, love and happiness, as pastors endowed with Christ’s authority.
On the whole, the logo shows the teaching of bishops as pastors of the faith community as well as the communion with God who comes to us in the Eucharist. Especially, the letter B in the logo representing the bishops makes use of the yin-yang symbol of the Korean national flag.
Fr. James Shin Seong-keun, Director of Administration of the CCK, said, “Many people said that we needed to build up an integral image of the CBCK to communicate it to the faithful who have not been acquainted with the CBCK itself.” He added, “I hope that many faithful can have a renewed image on the CBCK with an enhanced public trust in the CBCK.”